Well, in the case of this Levi's ad .... these guys are jumping into
their pants! Check out how Levi's targets one of their customer segments - Levi's Guys Backflip into Jeans
. The only thing that troubles me is that there doesn't seem to be a Levi's logo anywhere so how will this drive these young consumers to buy Levi's over another brand? What am I missing?
Post a Comment