"Change" shows how intrusive plastic water bottles are when accumulated throughout a household. A closet door opens, only to have countless water bottles spill out. A woman exercises with bottles strewn nearby, a man reads a newspaper while surrounded by bottles. My personal favorite is the woman longing to swim in her pool, only to see it's overrun with bottles. "Ever thought about how many plastic water bottles Canadians bought last year? The Earth needs Brita," concludes the ad, shown here and created by DDB Toronto.
Also check out this excellent article from Mashable on 5 Ways to Go Green for Earth Day